The Reception of ‘New Women’ In The Yellow Book
Samantha Lacy
Ryerson University
INTERPRETING GENDER RELATIONS THROUGH IMAGE
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Gertrude D. Hammond’s
past accomplishments at the Royal Institute, and the popularity of her
illustrations for various types of novels and Women’s
books (Brake & Demoor 267) |
Her painting for The
Yellow Book, appropriately titled “The Yellow Book”, fits with the overall
playfulness of much of the Quarterly’s work and contributors. The
self-referential nature of the image, as suggested by the title, supposes a satirical aspect to the work. In the aesthetic
domestic setting, represented by the décor of Japanese fans (Kooistra &
Denisoff 2), the man is holding out the Yellow
Book to the modest woman whose posture is facing away from him but she is
looking down slyly at the book and blushing. |
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Since
The Yellow Book held some status
amongst its upper middle class readership, its avant-garde nature was
acceptable and therefore so was some of its more progressive content. As Linda
Hughes argues in her article “Women Poets and Contested Spaces in The Yellow Book”, not only was this
Quarterly great for female contributors to share their more edgy pieces but it
was also tailored to female readership as much as it was for men (15). Hammond’s image seems to be securing this
thought, promoting to women that this is a book for them too. Perhaps this is
why the man in the image is showing her the book, to prove that even men think
women should read it, and although she looks timid about it, her blushing
exposes that something in it appeals to her. The Yellow Book and its female contributors |